Every month there is a dazzling new product or leading piece of research that changes the tides of the beauty industry, but the app world has struggled to make quite the same impact on beauty lovers.
Over the years a number of disappointing downloads have come and gone, but there are some hidden gems slowly gaining steam – providing functional, forward-thinking technology that enhances how we use make-up and look after our skin.
Here are some of the best beauty apps you should try today:
The Color Genius by L’Oreal Paris
Free – iTunes
Stuck in a make-up rut and nervous about trying new trends? This app by L’Oreal Paris is exactly what you need to brighten up your look and inject colour and creativity into your make-up routine. The app works by using the colour of your outfit, the location and time of day to suggest an eye, nail and lip colour that matches, blends or clashes with your outfit – depending on the look you are after. It will teach you what works well together and how to be more daring.
Virtual Makeover by ModiFace
Free – iTunes, Google Play
By far the most realistic and entertaining virtual make-up app going, ModiFace is a great addition to your smartphone app library. All you need to do is take a picture of yourself and try real-life beauty products and celebrity hairstyles. As it is an American brand you may not recognise all the beauty products, but ModiFace is a great opportunity to experiment without committing to the real thing.
Two magazine by Pixiwoo
Free – iTunes
Paving the way for innovative beauty content, Pixiwoo founders Samantha and Nicola Chapman have invented this app to bring you all the latest from their beauty magazine. At the click of a button you can access news and tips from industry professionals, as well as video content.
Free – iTunes @Mirror and Google Play for Mirror
Forget relying on the blurry display of a forward facing camera, this mirror app creates a brightened and highly visible mirror for you to quickly and easily apply your make-up wherever you are. Handy tools include a zoom and freeze image option to increase visibility and precision.
Free – iTunes
Hoping to revolutionise skincare, the British Association of Dermatologists have partnered up with the Met Office to bring you a highly advanced app that forecasts UV rays for over 10,000 locations globally. It also provides information about individual skin types, tips for sun protection and how to choose a good suncream.
If you have a fancy event planned and would like to get your make-up done professionally, please see our professional make-up page to find out more and to find a beautician.
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