Just like the singer herself, there is nothing conventional about Lady Gaga’s debut perfume ‘Fame’. From promotion to production, everything about this new perfume is surprising and controversial, leading to a record sale of six million bottles in just one week and making it the fastest selling perfume since Chanel’s Coco Mademoiselle.
The scent is described as: “Tears of belladonna, crushed heart of tiger orchidea with a black veil of incense, pulverized apricot and the combinative essences of saffron and honey drops.”
Contrary to earlier rumours before the launch, ‘Fame’ does not (fortunately) smell like semen and blood. However, it is supposed to be based on the molecular structures of both. Lady Gaga allegedly provided a sample of her own blood to create the sense that fans could wear a part of their pop idol on their skin.
Never known to shy away from attention and controversy, the 25-year-old singer pulled out all the stops at the launch party by climbing into a giant perfume bottle and pretending to be asleep for two hours while fans approached to touch her hand. As if that wasn’t attention-grabbing enough, when she awoke she freshened up and had a cherub tattooed on her partly-shaven head in front of a live audience.
Fame comes in a simple, clear bottle with a gold clasp designed to look like a claw. Of course, as you might expect – there is a twist. For the first time ever, the perfume liquid itself is black, only turning clear once airborne.
According to the singer herself, the fragrance is designed to make the wearer smell like an ‘expensive hooker’ – seductive, dark and forbidden.
If ‘Fame’ has caught your curiosity, you can get your claws on a bottle at Boots for a reasonable £32.