Beauty trends are constantly changing and while it can be difficult to keep up with the latest contour, brow or strobing trend, Instagram makes it easy.
If you are looking to learn a new technique, keep up to date with the latest trends and new releases, there are some accounts you need to follow. Not only do many beauty bloggers share honest reviews, each of them have an individual style that we love and trust.
Anna is the kind of girl we would love to be friends with. She loves her blush, lipstick and like many of us, will choose ease over struggle (goodbye winged-eyeliner!). With daily blog posts, Anna keeps us updated with not only the latest beauty news, but also with her fitness, cooking and capsule wardrobe projects. Her Instagram account combines fashion, flatlays and features a wonderfully calming colour scheme. Our ultimate girl crush.
Estée, the Canadian-born beauty now lives in London with her boyfriend Aslan and her greyhound, Reggie. We can’t help but follow her on all social feeds, including Snapchat and YouTube, because her personality is contagious. She is a girl who loves a cup of tea and a good coral-based, natural make-up look. If you want a mixture of fashion, food, lifestyle, beauty and of course, regular Reggie updates, you need to follow Estée.
Jess Clements is a model and YouTuber. Undoubtedly a natural beauty, her Instagram feed includes photos with friends, her daily face and previews of her in modelling action. While she favours a natural, feminine make-up look, she will feature some of her favourite bold lip and smoky eye looks (always our go-to when heading out on the town!). Head over to Jess’ Instagram and Youtube channel for tips, tricks and tutorials, including her “perfect brow routine”.
With her recognisable white (previously purple) hair, Victoria is a beauty, style and travel blogger and YouTuber. Her Instagram account oozes elegance and sophistication, featuring high-end fashion and beauty products, her latest holiday snaps and the occasional food photo (which always ends in food envy!). The elegant Instagram theme matches her website, YouTube channel and her personality – if you love the edgy but feminine look, you are going to love Victoria.